There Are No Silver Bullets
The most important factor for success in local marketing is disciplined decision making. Returns hinge on frequency first plans that are built for the unique conditions of the individual market.
How We Do It
Localized Planning. Frequency First.
Our planning goes well beyond reporting media avails and estimating pricing. We include customer database profiling, carrier route scoring against your brand’s Hard Target, heat mapping, and inventory reporting. We use these insights to build recommendations specific to the situation, geography, and location specific goals.
We focus on message frequency to the best possible households in the immediate trade area. We believe in goal and measurement, holding ourselves accountable to sales, profit, and productivity.
Commission Free Rate Structures
E3 Local is held accountable to price every day. Our goal is to deliver to you the right media options at or below what you could secure it for on your own. We accomplish this through Smart Aggregation of proven products for your brand’s category and Centsible versioning- modifying the message to resonate at the local level.
True Added Values
E3 Local sets itself apart through these three key Added Values:
- No agency contracts tied to term, budget or exclusivity.
- Local planning guidance included with media placement.
- Production assistance to existing ads included with media placement.