{"id":1235,"date":"2018-07-25T14:17:42","date_gmt":"2018-07-25T18:17:42","guid":{"rendered":"https:\/\/sites.e3local.com\/e3local\/digital-display-advertising-copy\/"},"modified":"2018-08-16T10:06:11","modified_gmt":"2018-08-16T14:06:11","slug":"search-advertising","status":"publish","type":"page","link":"https:\/\/e3local.com\/search-advertising\/","title":{"rendered":"Search Advertising"},"content":{"rendered":"

[vc_row gap=”35″ css=”.vc_custom_1523558969409{margin-bottom: 50px !important;}”][vc_column width=”1\/3″ offset=”vc_hidden-xs”][\/vc_column][vc_column width=”1\/3″ css=”.vc_custom_1532542973291{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffb005 !important;}”][vc_single_image image=”1212″ img_size=”125×125″ alignment=”center” css_animation=”bounceInDown”][vc_column_text el_class=”svc-title”]<\/p>\n

SEARCH<\/span><\/h2>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-xs”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1523559502000{margin-bottom: 50px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″]

<\/div>

93% of all online experiences originate with a search engine result.<\/h2><\/div><\/div>[vc_column_text]Search engines rule the digital world. If your company doesn\u2019t have a defined digital search strategy, it\u2019s time to talk. Businesses who use both organic and pay-per-click ads see an average 25% more clicks and 27% more profit than companies using a single technique. E3 Local can tweak, tailor or define a search technique that will immediately improve your search positioning. [\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][vc_row_inner css=”.vc_custom_1523559871018{padding-bottom: 50px !important;}”][vc_column_inner width=”1\/4″ css=”.vc_custom_1532542953640{margin-bottom: 15px !important;padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #ce614a !important;}”][vc_single_image image=”1287″ img_size=”125×125″ alignment=”center”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Search Engine Optimization<\/strong><\/p>\n

Search engine optimization (SEO) adjusts and rewrites your website content and site architecture through a variety of organic tactics to achieve a higher ranking in search engine results.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1523559871018{padding-bottom: 50px !important;}”][vc_column_inner width=”1\/4″ css=”.vc_custom_1532542964587{margin-bottom: 15px !important;padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #ffb005 !important;}”][vc_single_image image=”1284″ img_size=”125×125″ alignment=”center”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]Search Engine Marketing<\/strong><\/p>\n

Search engine marketing (SEM) involves the promotion of websites by increasing their visibility in search engine results primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row][vc_column offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_single_image image=”1155″ img_size=”400×223″ alignment=”center” css_animation=”fadeIn”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row gap=”35″ css=”.vc_custom_1523558969409{margin-bottom: 50px !important;}”][vc_column width=”1\/3″ offset=”vc_hidden-xs”][\/vc_column][vc_column width=”1\/3″ css=”.vc_custom_1532542973291{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffb005 !important;}”][vc_single_image image=”1212″ img_size=”125×125″ alignment=”center” css_animation=”bounceInDown”][vc_column_text el_class=”svc-title”] SEARCH [\/vc_column_text][\/vc_column][vc_column width=”1\/3″ offset=”vc_hidden-xs”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1523559502000{margin-bottom: 50px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][vc_column_text]Search engines rule the digital world. If your company doesn\u2019t have a defined digital search strategy, it\u2019s time to talk. Businesses who use…<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1235","page","type-page","status-publish","hentry","description-off"],"yoast_head":"\nSearch Advertising - E3 Local Marketing Solutions<\/title>\n<meta name=\"description\" content=\"E3 Local can tweak, tailor or define a search technique that will immediately improve your search positioning for search marketing (SEO and SEM).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/e3local.com\/search-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Search Advertising\" \/>\n<meta property=\"og:description\" content=\"E3 Local can tweak, tailor or define a search technique that will immediately improve your search positioning for search marketing (SEO and SEM).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/e3local.com\/search-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"E3 Local Marketing Solutions\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/E3Local\" \/>\n<meta property=\"article:modified_time\" content=\"2018-08-16T14:06:11+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@E3Local\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/e3local.com\/search-advertising\/\",\"url\":\"https:\/\/e3local.com\/search-advertising\/\",\"name\":\"Search Advertising - 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