What We Think
E3 Local plans and delivers promotional media to immediately drive sales, profit or productivity for advertising teams challenged by resources and anxious for growth. Make it Better. Today.
As a young field marketing manager for a growing restaurant brand I was challenged by seasoned operators to make local ad spend go further. Every idea seemed to be on the table, every price point or promotion made “cents” to them. Local marketing, they...read more
Take it to the Local Level In local marketing, there is tremendous risk trying to be all things to all customers. From product to price to promotion, marketers are pressured to produce profit from every ad dollar. Local advertisers find themselves in a...read more
"What Works in Pleasantville Doesn't Necessarily Work in Metropolis" The real fight for share of dollars is won by a brand's ability to adapt their marketing strategy to the nuances of the local market. In many categories, advertisers struggle to find a...read more