First, we profile local geographies, score databases and identify hard targets to develop your core customers and build a local marketing plan just for them. Then, we use a message layering approach – consisting of a combination of broadcast, print, digital and social media – to drive immediate return on investment.
We go well beyond reporting media avails and estimating pricing. At E3 Local, we go further and dig deeper utilizing a Frequency Focused Strategy, which helps you pinpoint the most valuable households at various geographic levels. After identifying your most valuable customers and where they live, E3 Local recommends the best advertising tactics for the plan. With a combination and layering of these
tactics, you’ll have more success and immediate results.